Our Company

Corporate Philosophy

"Leveraging the power of business, Phi Homes Co., Ltd. makes Japanese and Filipinos happier than now."

Vision & Mission

Maximize customer profits over the medium to long term and continue to do so.

4 Core Values

  • Customer first
  • We will act customer-first as a medium- to long-term partner for the future of our customers.We value the customer's point of view, further secure irreplaceable trust from a fair and open standpoint and contribute to increasing the asset value of our customers.

  • Sustainable achievement of increasing customer asset value
  • We see changes in Filipino needs and preferences, and deregulation of Filipino laws as business opportunities, and will continue to create new businesses that increase the asset value of our customers.

  • Continuous win-win with business partners
  • We believe that "building and maintaining good relationships with our business partners" is the most important factor in achieving sustainable business prosperity.

  • Improving the quality of staff by providing a good working and training environment
  • We must prioritize maximizing the profits of our customers and establish a sustainable business. To achieve this, we believe that the "physical and mental health" of all staff belonging to and related to our company is indispensable. Therefore, we will strive to improve the working environment that reflects the opinions of our staff as much as possible. On top of that, we will work as a company to improve the knowledgeable and experiential training environment for the staff so that we can always provide more value than customers' demand.